The World Games 2021 Birmingham Loading Icon

Mr. Jay Kasten | VP, Operations

Mr. Kasten serves as the Vice President of Operations for The World Games 2021, and brings more than a decade of sports event management experience to The World Games 2021. Prior to taking on this role, Kasten oversaw the planning, staffing, managing and execution of all event operations at Bruno Event Team. Kasten helped lead the Gameday Division at Bruno Event Team where he worked very closely with the University of Alabama, Auburn University, Alabama State University and the University of Alabama-Birmingham to enhance their fan experience and execute their gameday operations at home football games.

Kasten started his career with the St. Louis Cardinals selling hospitality/ticket packages before he moved to Birmingham in 2008 to work for Bruno Event Team. During Kasten’s first 6 years with Bruno Event Team, he held leadership roles in golf, motorsports and gameday divisions. Kasten later served as Tuscaloosa Tourism & Sports (TTS) Commission’s Director of Sports , recruiting national and international sporting events. During his time at TTS, lodging tax revenue and the overall economic impact of sports tourism on Tuscaloosa County increased each year. He earned his Certified Sports Event Executive (CSEE) from the National Association of Sports Commissions. Kasten is a graduate of the University of Kansas with a BS in Sports Management and the University of Alabama-Birmingham with a MBA.